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Post by juthi52943 on Dec 24, 2023 21:25:56 GMT -8
How to build a Performance Marketing strategy There are many different types of digital performance marketing channels and campaigns so there is no general recipe for all businesses. However there are a number of main steps to build a successful marketing strategy regardless of the audience or the industry in which you operate. Step Setting the campaign objective Before being able to measure the success of any campaign it is important to have established campaign objectives. These can be considered the basis of performance Job Function Email List marketing and many platforms require this step before creating ads or campaigns. popular digital marketing objectives Brand awareness Site traffic Remarketing sau retargeting Engagement Lead generation sale Step Choosing digital channels Diversifying the channels used is a smart way to ensure you spread the exposure of the campaign increasing its chances of success. Whether it's active ads Social Media Ads or passive ads Google Ads choose the campaigns and channels that are specialized for the chosen conversion type and where you're most likely to find your target audience. By diversifying different social networks for example you can considerably increase the visibility of the campaign and expose it to a much wider audience. Step Creating and launching the campaign.
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